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SHOWCASE

PROGRAMMATIC 

TARGETING

How it works?

Mensa Programmatic Targeting is a single AI platform to help clients optimize the effectiveness of online advertisement by conducting real-time bidding for advertising space from ad exchange platforms to different publishers, apps and web page (as diagrams shown below) in Hong Kong and worldwide. By collecting in-depth data of audience, Mensa Programmatic Targeting is capable of performing cross-device targeting accurately when compare with similar system.

Benefits of Mensa Programmatic Targeting:

  • One-stop AI digital platform

  • Save 30-40% digital advertising cost

  • Lower cost per click (CPC)

  • In-depth data of target audience

  • Collect latest 7-days data

  • Cross-border, Cross-platform, Cross-device targeting

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